Zee Entertainment Enterprises
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Zee Entertainment Enterprises, previously known as Zee Telefilms Limited, was founded in October 1992 as a content supplier for Zee TV – India’s first Hindi satellite channel. It was promoted by Subhash Chandra, one of India’s leading entrepreneurs, who sought to establish Zee as an ‘infotainment’ company focused on the convergence of media and communications.
Early in Zee’s history, Subhash Chandra and the STAR group of companies entered into a joint venture for television broadcasting in India. When News Corp Limited acquired the satellite distribution business of Star, News Corp de facto became a partner of Zee. To further develop the relationship, News Corp and Zee subsequently co-founded Siticable one of the leading cable MSOs. In March 2000, after a six-year joint venture, Zee bought News Corp’s stake in both the broadcasting business and Siticable.
Zee has an integrated range of businesses, encompassing the content-to-consumer value chain of media and entertainment business. Zee is a pioneer in India, in every aspect of content aggregation and distribution through satellite, cable and Internet.
Zee is the largest producer and aggregator of Hindi programming in the world, with more than 30,000 hours of original programming in the library one of the most popular entertainment brands in India. It was ranked as the ninth most popular brands by India’s leading marketing publication ‘A&M’, within a decade of its launch. It has one of the largest Indian multiple distribution platforms with an estimated reach of 500 million viewers in over 120 countries globally including USA, Canada, Europe, Africa, the Middle East, South East Asia, Australia and New Zealand
Zee has many firsts to its credit such as, it was the first listed media company in India and also the first to launch a Hindi general entertainment channel in India – Zee TV. Zee was the first to launch a Hindi cinema channel in India – Zee Cinema. The company became the pioneer by launching a 24 hour Hindi News Channel in India – Zee News, now operating as a separate company called Zee News Limited (ZNL). The company was the first to set up MSO operations at a national level – Siticable. It has now transferred its business to a separate company called Wire and Wireless (India) Limited (WWIL).
Alliances / Partnerships
Zee Entertainment Enterprises have entered into joint ventures to gain access to content and technology:
Zee Turner: A 74:26 joint venture between Zee and Turner International to distribute the Zee Turner pay channel bouquet in India and neighboring countries.
ETC Networks: ETC Networks Limited (ETC.BO) is a media company listed on the Bombay stock exchange operating two television channels, ETC Music and ETC Punjabi in India. Zee acquired a 51% stake in June 2002.
Ten Sports: During the quarter ended December 31, 2006 Zee Sports International Ltd., Mauritius an overseas subsidiary of the Company has acquired 50% controlling stake in Taj TV Ltd., Mauritius (Taj TV) which owns Ten Sports’ channel and the Company has acquired 50% controlling stake in ‘Taj Television India Private Ltd’ a distribution arm of Taj TV. Results of both the companies have been consolidated from the date of acquisition i.e. November 13, 2006.
Zee entertainment Enterprises Limited (ZEEL) and its services are available today in over 120 countries via highly advanced networking facilities and technology tie-ups with satellite and cable system operators. This places Zee ahead of any other South Asian broadcast network in terms of availability and local content ingestion.
Zee has been at the forefront in the use of satellite networking, secure encryption, subscriber management services & call centre technologies. Zee introduced encryption to India in year 2000 with Mediaguard (a Canal Plus Technology) Encryption System, which covers its entire Asian footprint. The encryption system is hosted at the Noida uplink facility in India and provides encryption services to both the Noida and Singapore uplinks.
The Network uses Iredato Access in Europe. Other channels are encrypted depending on which DTH platform they are provided through. Zee operates its own subscriber management services & call centres for its European operations, while it has outsourced subscriber management services to third parties in other jurisdictions. In 2003, the Zee Network established an integrated subscriber management services & call centre for its worldwide operations from India.
Zee broadcasts a bouquet of channels spread across genres such as general entertainment, movies, news and music across languages such as Hindi, English, Marathi, Bangla, Punjabi and Gujarati. Zee’s Portfolio of brands include:
Zee TV: India’s pioneering Hindi General Entertainment Channel, Zee TV showcases super-hit offerings in every genre -fiction, celebrity shows, comedy shows, game shows etc.
Zee Cinema: One of India’s best Hindi movie channel, Zee Cinema boasts the largest library of over 3,000 Hindi movies in the Indian Satellite TV industry.
Zee Music: Dial M for Music on this channel. This ever-young channel is slated for a complete make over very soon.
Zee Cafe: Currently having the best English language programming in India, Zee Cafe is gaining popularity with the urban and young audiences.
Zee Studio: Zee Studio has acquired an enviable library from MGM. It is getting slotted as the best English movie channel for family viewing.
Zee Gold: The first 24 hour South Asian movies and music channel in the USA.
Zee Trendz: A 24-hour premium fashion and style channel targeting the fashion conscious Indian consumer.
Zed: One of India’s most comprehensive learning solutions network, with many ground learning centers across the country.
ZICA: One of the premier animation studios of the country with more than 100 animators has produced India’s first full length animation movie – “Bhagmati – The Queen of Fortunes”.
etc: A popular Music channel
etc Punjabi: One of India’s best Punjabi language channel
Kidzee: An undisputed leader in pre-primary segment having 225 + centers across 100 cities in India, Middle East, Singapore and Indonesia.
Zee Action: It is a 24-hour movie channel featuring action movies, both new and old Hindi movies.
Zee Smile: Zee Smile is a light General Entertainment channel.
Zee Classic: Zee Classic currently showcases old black and white classic movies. In due course of time this channel will also be showing old movies post the b/w era.
Zee Premiere: Zee Premiere is a 24-hour movie channel featuring the latest Hindi movies.
ZIMA: An abode of state-of-the-art media education in the field of Direction, Acting, Writing, Cinematography, Editing, Sound, Production, Film Animation & Visual Effects.
Ten Sports: One of the most popular sports channel for South Asians.
Registered & Corporate Office:
Zee Entertainment Enterprises,
Continental Bldg,
135, Dr. Annie Besant Road,
Worli,
Mumbai – 400018.
India
Tel: +91-22-66971234
Fax: +91-22-24900302, 24900213
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